I had the pleasure of working with Sock It to Me for nearly 7 years, and haven’t worn a pair of plain white socks since. Sock It to Me is a woman-owned novelty sock company based in Portland, Oregon. The company sells socks, underwear, and small gift items around the globe, offering hundreds of styles that match their customer’s colorful and expressive personalties.
As a fresh graduate from college, I began my career there as an assistant designer and started off wearing many hats - photo editing, styling photoshoots, designing web ads, catalog layouts, quality control, sock modeling; you name it, and I’ve probably dabbled in it. Years later as their Designer, my role’s focus was original artwork creation. Below you can explore both my design process, as well as a library of my best work. Enjoy!